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The Low Down: Two words:  Connection and Repurchase.   Your customers are busy people.  The most important thing and business can be is top of mind.  How do you get top of mind?  It’s easy… you should be constantly in front of them.  Sure… a TV commercial or billboard will do...

Get your business on Yelp

The Low Down: Visability visability visability!  Did we say visibility?? Bodify tracks where our consults come from. It is astonishing to see how many people say they came to us because of our Yelp page. When we inquire further, once they are at the office, they often talk about how...

Every client gets a hand-written card

The Low Down: The details matter.  And the small details make big differences.  A 2010 US Postal Service survey said the average home receives a personal letter only once every 7 weeks… SEVEN WEEKS!  And that was in 2010.  Our guess is that it’s even more now. If this is...

Get the client to open his/her wallet

The Low Down: Big purchases can be daunting.  Think about big purchases in your own life… a house, a car, an elective surgery… Imagine if someone told you, “we understand these decisions can be hard.  Let’s do this. Instead of buying the whole house, we’ll sell you just the living...

Treat all your staff members

The Low Down: Have you ever gone to a restaurant and asked the server what’s good here?  Sometimes they say “everything is good.”  But worse… sometimes they say, “I don’t know, I don’t eat here.”  Yes, that really happens.  How about this scenario.  You go into a massage clinic.  You...

Decrease no show rate

The Low Down: Nobody likes a no-show.  You set time aside in your day… the least they can do is show up… right?  And of course, everyone honors their word to be there… and to be there on time.  Riiiight.  The fact is, a recent survey found that 15-20% of...

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