The Low Down: Before we go into the “why” let’s get one thing straight. Anything lower than a 4 on Yelp is NOT a good review. A recent 2016 Harvard University study found that a one star improvement in Yelp score equated to a 5-9% increase in revenue. So, turning...
Dedicate a staff member, or 2, depending on how busy your practice is, to CoolSculpting
The Low Down: You’re either in the business or you’re not. Dipping your toes isn’t an option. Make the decision to be “all in.” This may sound like an obvious step, but we can’t tell you the number of offices we’ve encountered that don’t have a CoolSculpting dedicated specialist. Before...