Bodify, a CoolSculpting only boutique, opened in January 2015. We became the #1 account in Arizona within 2 months and the #4 account in the nation.
Thus far, we have done over 16,000 treatments, have an average cycle price of $775, have 1000s of incredible before and after photos many of which are found on CoolSculpting.com, have impressive online reviews, have a strong social media presence, are part of the Allergan CoolSculpting Advisory Board and are official CoolSculpting preceptors, and have an effective CoolSculpting website.
These accolades have earned us a reputation of excellence not only among clients, but Zeltiq/Allergan and other CoolSculpting providers alike.
Dozens of practices would call and ask us to help them navigate the waters of a CoolSculpting business.
They would ask:
- What type of marketing are you doing and how effective is it?
- How do you do consultations?
- How do you set expectations?
- How do you find the right people to hire?
- How do you train your team?
- How do you pay your team?
- How do you get such great before and after photos?
- How can you possibly guarantee a result?
- How can you charge more than everyone else?
- How are you standing apart from other practices?
We had the answers and we wanted to share exactly what Bodify was doing on a daily basis to find success. So Bodify Academy was born. We are loving every minute. We are teachers at heart and truly believe it’s important to transmit what we know to others so more CoolSculpting providers can find success and more people can happily walk around with beautiful CoolSculpting results.
As we grow, so do our services. At this time we offer the following training services and turn-key done for your services:
- Monthly Marketing Membership Options
- Sales Automation Packages
- Website Development
- Landing Page Package
- Individual Site Visits & Group Training Sessions
Most training and marketing companies out there don’t actually sell the item you are trying to sell and market. This leads to a huge disconnect. We are not a marketing company offering theory or promising to generate CoolSculpting leads. We pull the curtain back, teach you our strategies in our training and if you hire us, we execute the exact same strategies that we use day in and day out to be successful! The proof is in the pudding. We continue to grow, get more clients, get better results, and make more money each and every year at Bodify. We want this for you!
At the end of 2014 we tried to buy an existing med spa from an individual. This med spa offered CoolSculpting! He declined our offer. But he said something to us that deeply impacted us and shaped who we are as business owners and trainers of other CoolSculpting providers.
He said, “ladies, there is enough fat to freeze for us all to win, go out there, open a CoolSculpting boutique and freeze some fat!”
In that moment, we knew he was right. There is enough fat for us all to win. What’s more, if Bodify Academy can help other providers make more money and get better client outcomes, the reputation of CoolSculpting continues to grow and improve and that makes it easier for each and every one of us to sell more CoolSculpting!
We are servants at heart, our passion is teaching, among fat-freezing, and we love the idea of helping other businesses achieve their goals.
Absolutely. Our Group Training is the best thing you or your clinic owner can do to ensure you sell more. Our Group Training is the best thing you or your clinic owner can do to ensure you sell more CoolSculpting and get better client outcomes. Regardless if you have 1000s of CoolSculpting treatments and consults under your belt or none, this training and Bodify Academy are for you!
The focus for this 1 day intensive training is:
- Lead generation
- Lead nurture
- Lead conversion/sales,
- Client retention and experience
- Clinical outcomes
No stone in left unturned. It’s fun, engaging, interactive, and most importantly, a must if you want to succeed with CoolSculpting.
If 5 or more people from a single office wish to join, a private visit is the best option! Ask for details.
Bodify Academy exists for one reason and one reason only: TO HELP OTHER CoolSculpting providers sell more CoolSculpting and get better outcomes!
Our model works exceptionally well. We can’t wait to pull back the curtain and hand over the exact strategies we use to sell more CoolSculpting, handle objections, get referrals, take great before and after photos and exceed client expectations.
This course is jam-packed with real-world and easy-to-implement strategies, tools, and techniques guaranteed to take you from wherever you are to new heights. The course is interactive, with hands-on training, role-playing, secret shopping, and break out discussions to ensure each and every attendee gets exactly what is needed to go back to the clinic and sell more CoolSculpting and get clients better results.
The focus is clinical and it is critical that individuals attend this training in order to ensure they get their clients good results!
Bodify Academy onsite course has a very different focus. Because Bodify is a CoolSculpting provider we are able to dive deep into what actually works in terms of marketing, sales, client experience, best business practices, follow-up and photo taking protocols, and other necessary systems and processes to make a CoolSculpting practice thrive, grow, get referrals, repeat business, great reviews and continued financial success.
Our course is perfect for those who want to take CoolSculpting to the next level. It’s for those who know their machines are being under-utilized, for those who know there is a massive opportunity to build revenue with a technology that delivers on its fat-reduction promises and wants guidance from a top account on how to do everything from lead generation, lead nurturing, client conversion, enhancing the client experience and building a CoolSculpting practice based on reputation and success.
Monthly E-Newsletter Service
We will write, design and send out a bi-monthly or monthly E-Newsletter for your office*.
Each E-Newsletter focuses on either CoolSculpting or additional topics we know those who have an interest in CoolSculpting also have. For example, fitness tips, nutritional tips, or healthy lifestyle tips. We build a custom header for your office so each E-Newsletter is consistently branded and beautiful.
Our E-Newsletter service won’t shove CoolSculpting down your readers’ throats, but instead offer valuable information regarding things that interest them. Our E-Newsletters become a shareable resource. Access to open rates, click rates, delivery rates, etc. are available so you see the power of Bodify Academy’s E-Newsletter service.
E-Newsletters can be submitted to Allergan for co-op provided your account is eligible. We can send out a monthly or bi-monthly E-Newsletter depending on what is right for the organization.
*You must use MailChimp, Constant Contact, or Infusionsoft for us to send for you. Otherwise you are given the email in PNG or JPEG format and are responsible for sending it to your database.
An office’s database is the biggest asset a company has. Without clients and leads, you have no opportunity for revenue and no need for staff, phones, computers, location(s), or marketing. Most offices fail to send out monthly communication consistently. Even worse, many office send out monthly communication that falls short. It doesn’t inspire action or generate revenue. The branding, messaging, subject lines, offers, and images are not cohesive or compelling and result in low open rates and high unsubscribe rates.
At Bodify, we send 2 E-Newsletters out each month. They are incredibly effective for us. We understand how to craft E-Newsletters in such a way that people open them, engage with them, share them, and take action!
Website and Landing Page Development Services
Today a goldfish has a longer attention span than a human. While sad, it is true, which means you have less than 15 seconds to capture the interest of anyone who visits your website.
Often websites are missing key components that rob the user of an experience that is enjoyable and productive. Perhaps your website is plagued with too many call to actions (this can decrease its effectiveness by 266%), is difficult to navigate, lacks enough information to gain the confidence of the visitor, lacks videos, fails to collect the visitors information, or is outdated and not mobile friendly or responsive. Or maybe, it’s just downright ugly!
Bottomline your website is your online sales person. It works 365 days a year, 24 hours a day and never calls in sick. It is often overlooked and under-appreciated. This is a huge mistake that can cost you huge amounts of revenue.
Our websites are clean, easy to navigate, mobile friendly and responsive, and most importantly, lead the visitor down a predetermined path so they take the desired action.
One of the biggest struggles we hear from other providers is not knowing what marketing to invest in. The confusion lies in lack of tracking. Why spend the money on marketing if you have no system or process in place to verify the return it is giving you?
Landing pages are an incredible way to track your marketing efforts, capture the data of those who have interest in CoolSculpting, and communicate with prospects in a way that is meaningful and relevant to their interest.
Landing pages have a single goal: collect the information of the visitor.
Once you have their information, you can now proactively reach out to the lead and move them through the predetermined sequence so they take action!
Companies with landing pages, on average, generate significantly more revenue than those with a single website.